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SEARCH ENGINE MARKETING CRASH COURSE

What is SEARCH ENGINE MARKETING CRASH COURSE?

Don’t get confused between SEO and SEM, both hold their special positions in the Google SERP. But we will not leave you hanging on the cliff like this, you’ll understand as the course proceeds. To have a gist of SEM it is a paid way to boost your website to the top of SERP. This includes various steps that lead to gaining that height.

To tell you about Adwords, it is Google’s advertising system in which you will learn how to place bids so that your ad can rank on top. Those will be clickable ads and are a great way to drive traffic on the web. It has got nothing to with ranking, rank is different from Ads. Another very important aspect is the keyword research which is very crucial in reference to visibility. Digihunts Academy has the best of faculty who are experts in their respective fields and make sure to impart you with the best of education.

How it works? SEM is basically paid version of SEO but it involved other technicalities too, such as how to optimize bids, how to optimize budget and a lot more, that you’ll get to master under SEM course.

Also, you’ll be learning how to write advertisement copies. After this module, you will be able to rank your own website on top or even build your career in digital marketing by working with high-end marketing companies.

Your benefit? The best part about us is that we work upon practicality and give you the freedom to give get your hands on live projects. You will learn valuable skills that would be highly beneficial in the real world.

Who Participates?

    • Students (BBA, MBA, BCA, MCA, BA, B.Tech Etc)
    • Social Media Marketers
    • Traditional Marketers
    • Marketing Professionals
    • Sales Professional
    • Business Owners
    • IT Professionals
    • Digital Marketing Professionals
digihunts academy Participates
digihunts academy Features

Training Salient Features

    • Certified Courses
    • Exclusive Internship
    • Access To Digital Marketing Tools
    • Other Industry Certifications
    • Case Study Exercises
    • 100+ Hours of Face to Face Classes
    • Access to Google Classroom
    • Access to Content

Digital Marketing Certification

digihunts academy certificate

Certification

On successful completion of this DigiHunts Academy Training module (Search Engine Marketing), all participants will get a Certificate issued by Drive Digital.

Topic Covered

    • Introduction to Adwords
    • Using Adwords interface
    • Performing keyword research
    • Understanding the structure of advertisement campaigns
    • Writing advertisement copies
    • Tracking and analyzing results
    • Google Tag Manager
    • Budget Optimization
    • Bid Optimization
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