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CONTENT MARKETING

What is CONTENT MARKETING?

It is the stuff you publish which includes writing, visuals, video, presentations etc. It can be published on blogs, web pages, social media, etc.

Content is both information and interaction: the sum total of the freshness, readability, relevance, and usability of the information presented, and the manner in which it is presented.  

The content itself is what the user derives advantage from. Thus, content can refer to the information provided through the medium, the way in which the information was presented, as well as the added characteristics included in the medium in which that information was delivered. To enhance your content writing you should join the best digital marketing coaching institute in Jaipur.

Content is acknowledged good when it delivers the right message to the millions of hearts and minds of the customer. Most of the time content part is undervalued by marketers, however, the success of your business primarily determined on the kind of content you share with your end users. It can be blogs, website content, videos, visuals, pictures etc depend on the kind you are working for.  

Role of content in Digital Marketing

Content writers are professional writers who write engaging content for use online. They are Internet-savvy people who create articles, blog posts, and other forms of written Web material. This content can cover sales copy, e-books, podcasts, and text for graphics.

Content is anything that is represented through some medium as speech, writing or various arts. By doing a paid internship in Jaipur you will get to know that in marketing, content is the information and experience sharing that is directed towards an end-user or readers and also you will get in-depth knowledge of digital marketing.

Tracking Ideas For Your Blogs And Articles

While writing blogs and articles you should have new ideas before you start writing. And to get those ideas you have to track it means you need good research. Planning your forthcoming blog posts within the context of your current blog content helps you organize on topics that have previously proven popular or have sparked a lot of comments.

Social Media Content Creation

Every social media needs good content for their better popularity. To the outer world, creating posts for social media may appear easy. Marketers and brands around the world know there is more to social media content creation and editing than meets the eye. From picking the perfect image to represent your point of view to writing Twitter updates with the excellent hashtag and tone of voice.

Who Participates?

    • Students (BBA, MBA, BCA, MCA, BA, B.Tech Etc)
    • Social Media Marketers
    • Traditional Marketers
    • Content Writer
    • Sales Professionals
    • Business Owners
    • IT Professionals
    • Digital Marketing Professionals
digihunts academy Participates
digihunts academy Features

Training Salient Features

    • Certified Courses
    • Exclusive Internship
    • Access To Digital Marketing Tools
    • Other Industry Certifications
    • Case Study Exercises
    • 200+ Hours of Face to Face Classes
    • Access to Google Classroom
    • Access to Content

Digital Marketing Certification

digihunts academy certificate

Certification

On successful completion of this DigiHunts Academy Training module (Content Marketing), all participants will get a Certificate issued by Drive Digital.

Topic Covered

    • Role of content in Digital Marketing
    • Copywriting For Blogs And Articles
    • Tracking Ideas For Your Blogs And Articles
    • Links And Actions
    • Email Copywriting
    • Social Media content creation (tagline, caption, hashtags)
    • SEO optimized website content
    • Branding Tips