If you are involved with internet marketing or even regularly look online for information, you have probably heard of the Google algorithm. But have you ever wondered what they are?
To understand what they are, let’s first look at what algorithms are in general. If we define Google Algorithms in usual terms: “A set of rules for solving a problem with a finite number of steps.”
In computer language, an algorithm sets the stage for a computer to perform a very precise task. For example, a computer can be programmed to come up with numbers between 1 and 100 at random. It is a function that has a set beginning point and an endpoint. Thus, it is finite.
If we go through another way of looking at an algorithm is to think of it as a mathematical equation. You may be asked to count backwards from 100 to 80 by 4. You will then say, “100, 96, 92, 88, 84, 80.” On paper, you can be expected to show in a column how you received each answer. Reducing the number to 4. Although it is a simplified form on an algorithm, it will help in understanding more complex versions.
Google algorithms follow the basic definition and rule of the same algorithm that we described. Just think about the last time you had searched for anything on Google. Whether you typed “Best Digital Marketing Institute” or “Digital Marketing Institute in Jaipur”, the search engine produced millions of results for you to choose from.
But how did you decide which result to show, and in what order? An algorithm.
Well, Google has a very complex algorithm to serve search results, and it changes almost regularly. And although the company does not make the exact algorithm public, here are some elements that we know have the effect of appearing in the results of certain keywords for a fact on a page’s ability:
– Keyword presence in page title, title tag and meta description.
– The quantity of normally occurring, organic links to the page.
– The way the website performs on mobile devices, such as smartphones and tablets.
Of course, these are some of the features that helps in figuring out how to distribute and rank pages.
As the Google algorithm “reads” a webpage, it determines the pre-planned numerical values for each of the properties sought on the page. That numerical value is then added to the final result. Thus, the web page that has the most desirable characteristics will rise to the top of the page ranking because the algorithm gives it more importance.
These calculations are conducted incredibly quickly by the Google platform, and rankings can fluctuate as web developers manipulate features that rank in a website, or on the same page Contribute.
Therefore, the ranking given by the Google algorithm is fluid. The page ranked third for a keyword may fall to the first or tenth because the content on both the result and the second page of the change may change. Typically, the top spots are held by businesses that do search engine optimization or SEO on their sites.
Almost every day, Google introduces changes to its ranking algorithm. Below we have compiled a full list of algorithm launches, updates, and refreshes that have rolled out over the years.
Google Algorithm Updates in 2019 Till Date
Google Algorithm Updates in 2018
Google Algorithm Updates in 2017
Google Algorithm Updates in 2016
Google Algorithm Updates in 2015
Google Algorithm Updates in 2014
Google Algorithm Updates in 2013
Google Algorithm Updates in 2012